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Nvidia today announced its first software and infrastructure-as-a-service offering – Nvidia Omniverse Cloud – a suite of cloud services for artists, developers and enterprise teams to design, publish, run and deploy Metaverse applications anywhere to experience.
The technology leverages the cloud to harness the high-performance performance of data centers to enable Omniverse tools wherever users are. More than 700 companies and 200,000 people now use Omniverse.
With Omniverse Cloud, individuals and teams can experience the one-click ability to design and collaborate in 3D workflows without the need for local computing power. Omniverse Cloud will leverage Nvidia’s GeForce Now cloud gaming solution, which has a global graphics delivery network.
“The next evolution of the internet called the Metaverse will add 3D,” Richard Kerris, vice president of the Omniverse at Nvidia, said in a news conference. “Now, to understand the impact this will have, the traditional Internet as we know it today combines websites described in HTML and viewed through a browser. The Metaverse will be the evolution of this internet that blends 3D virtual worlds with USD or universal scene description.”
He added: “Think of this as 3D HTML that can be viewed in a real-time virtual simulation engine. This means that you can interact with 3D objects and experience such things virtually. That doesn’t mean everyone will be like Ready Player One, helmets and all. It’s just a mechanism for experiencing things. This means that any device you have today that interacts with the internet will be able to interact with 3D and that will change the game.”
Roboticists can train, simulate, test, and deploy AI-enabled intelligent machines with increased scalability and accessibility. Autonomous vehicle engineers can generate physically based sensor data and simulate traffic scenarios to test a variety of road and weather conditions for safe self-driving deployment.
Omniverse Cloud is built on the Universal Scene Description (USD) open standard for interoperable 3D assets.
“The Metaverse, the 3D Internet, connects 3D virtual worlds described in dollars and viewed through a simulation engine,” Nvidia CEO Jensen Huang said in a statement. “With Omniverse in the cloud, we can connect teams worldwide to design, build and operate virtual worlds and digital twins.”
World’s leading companies support Omniverse Cloud
Early supporters of Omniverse Cloud include the RIMAC Group, WPP, and Siemens. WPP happens to be the largest marketing services company in the world and fully leverages Omniverse Cloud.
WPP is the first company to launch automotive marketing services on the Omniverse Cloud to deliver custom, advanced 3D content and experiences to automotive brands.
Developers, creators and companies around the world use Nvidia Omniverse to create virtual worlds and push the boundaries of the metaverse. Based on the Universal Scene Description (USD) originally created by Pixar – an extensible, common language for virtual worlds – Omniverse is a scalable computing platform for 3D simulation workflows with full design fidelity that developers in global industries are using to build the 3D Internet.
During the last GTC keynote, Nvidia announced the largest feature release for Omniverse yet, with Omniverse cloud-managed services and container deployments, new developer toolkits, and an open developer release portal.
These latest releases and features make it easier than ever for developers to build, extend, and connect 3D tools and platforms to the Omniverse ecosystem.
Omniverse Cloud, Nvidia’s first SaaS offering, is an infrastructure-as-a-service that connects Omniverse applications running in the cloud, on-premises or on edge devices. Users can create and collaborate on any device with the Omniverse app streaming capability, access and edit shared virtual worlds with Omniverse Nucleus Cloud, and scale 3D workloads over the cloud with Omniverse Farm.
Omniverse Cloud runs on the planetary Omniverse Cloud computer. It is supported by Nvidia OVX systems for graphics-rich simulation of virtual worlds and Nvidia HGX for advanced AI workloads.
“Through GeForce Now, we’ve built a global GDN, a graphics delivery network,” Nvidia CEO Huang said in today’s GTC keynote.
Huang believes the largest industries — retail, consumer and luxury goods, supply chain, logistics, and more — will use Omniverse to connect their teams, faithfully visualize their data, generate synthetic data to train AI models, and digital to simulate twins.
“Omniverse is a new computing platform and requires a new computing system,” Huang said.
The basics include RTX graphics, OVX servers and Nvidia GPUs, he said.
Kerris said there are already many Metaverse applications and they are growing at an unprecedented rate. Fashion designers, furniture manufacturers and retailers offer 3D virtual products that you can try out using augmented reality.
Thanks to the work of Heavy.AI, telecom companies are creating digital twins of their radio networks to optimize cell tower placement.
“By using Omniverse, they will be able to save billions of dollars in 5G network deployments,” Kerris said.
And companies like Siemens and BMW are creating digital twins of warehouses and factories to optimize their logistics.
“And we’re building a digital twin of the Earth to predict climate decades into the future,” Kerris said. “Omniverse is like nothing ever built before. It is a platform for building and running Metaverse applications on a large-scale real-time 3D database, a computing platform that enables 3D designers and teams to better connect and build existing 3D pipelines running simulations of virtual worlds. “
Nvidia has developed its own Omniverse applications such as Isaac Sim for testing robots and Omniverse Replicator for generating synthetic data and Drive for testing autonomous vehicles. And other apps are spreading. Lowes uses Magic Leap 2 augmented reality to enable warehouse workers to work more efficiently by seeing visual prompts in the warehouse while wearing Magic Leap 2 AR glasses.
“Lowe’s now uses Omniverse as a platform to design, build and operate digital twins of its stores to streamline operations and enhance the shopping experience,” Kerris said. “Omniverse offers physically accurate digital twins and multiple ways to collaborate, whether on a workstation or a Magic Leap 2 AR headset connected to Omniverse. Lowe’s enhances its employees’ experiences by giving them superpowers.”
Omniverse is powered by a new Nvidia OVX platform with new GPUs announced today. Nvidia has 150 partners for Omniverse. Deutsche Bahn, the second-largest transit company in the world and operator of the state railway in Germany, uses Omniverse to build and operate digital twins of more than 5,700 stations and 33,000 kilometers of track to optimize utilization, efficiency and safety.
“Deutsche Bahn expects to increase the railway’s capacity and efficiency and reduce its carbon footprint without building new tracks,” Kerris said.
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