Aurora Mobile’s JPush Solution Empowers CFMOTO to Optimize User Reach and Engagement

/EIN News/ — SHENZHEN, China, Sept. 22, 2022 (GLOBE NEWSWIRE) — Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading provider of customer engagement and marketing technology services in China announced today that it has entered into a strategic agreement with Zhejiang CFMOTO Power Co., Ltd. (603129.SS) (“CFMOTO”), a leading manufacturer of motorcycles and powersports vehicles, has signed up to its JPush smart push notification solution to maximize user reach and engagement.

In the new consumer era, consumer brands have developed and completed their own ecosystem, not only to provide users with quality products and services, but also to use effective communication tools and channels to improve user engagement and retention, and unlock long-term user value. With the JPush solution, Aurora Mobile will assist CFMOTO in implementing accurate, personalized and intelligent user reach and engagement capabilities that fully address user needs in terms of products and social experiences.

JPush helps brands improve user experiences with accurate, stable and timely push messaging solutions.

The CFMOTO App serves as an intelligent mobile service platform for connecting CFMOTO users and vehicles, integrating a range of functions such as driver and vehicle connection, user interaction, customer service and membership services. It is designed to provide high quality online customer services throughout the customer cycle. One of the motorcyclists’ favorite services from CFMOTO is real-time fault warning. For example, in the static or running state, abnormal vibrations generated by a motorcycle are monitored and a real-time warning is sent to the driver. At the same time, the system notifies the customer service personnel to clarify with the driver a possible emergency rescue.

JPush fully supports various operating systems including Android, iOS, HarmonyOS, QuickApp and WinPhone and is compatible with JPush channels, APNs (Apple Push Notification Service), FCM (Firebase Cloud Messaging) and the system-level push messaging channels of various mobile brands such as Huawei , Xiaomi, OPPO, VIVO, Meizu and ASUS. As such, JPush ensures that CFMOTO’s motorcyclists never miss a safety-related message. In addition, JPush SDK quickly integrates notifications in 3 minutes and delivers notifications within milliseconds, protecting CFMOTO user safety in a timely manner.

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Regarding the large global user base of CFMOTO app, JPush provides stable and reliable push notification services. During the development phase, JPush ran six major tests including tests for idle traffic, idle power consumption, online reliability, concurrency capability, service stability, and network robustness, and its architecture has proven capable of supporting tens of billions of daily visits. Therefore, JPush equips CFMOTO with effective, accurate, and personalized push notification solutions to provide its users with a stable and convenient interaction experience.

JPush delves into unlocking user value through multimedia user interaction.

To help CFMOTO improve its app open rates and user retention, JPush provides various message templates in various types and formats, including 9 message types such as custom message, rich media message, in-app reminder, short video message, and fence message and various formats such as notification bar, large text, large image, notification drawer, full screen notification, feed, popup and custom formats.

These built-in templates can be applied quickly and flexibly in various messaging scenarios in the CFMOTO app, including marketing event-related messaging to drive user engagement. For example, messages combining text with images or short videos about motorcyclist events or new motorcycle test rides are more attractive than plain text messages, and fence messages help motorcyclists easily find CFMOTO’s stores or motorbike inns.

Behind JPush’s strong service capabilities is Aurora Mobile’s commitment to helping businesses connect intelligently and closely with their customers and become the most valuable enterprise service provider. Going forward, the company will continue to explore new customer engagement opportunities with new products, services and technologies, helping enterprises to perform intelligent multi-channel user reach and engagement at low cost and with high efficiency.

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About Aurora Mobile Limited

Founded in 2011, Aurora Mobile (NASDAQ:JG) is a leading provider of customer engagement and marketing technology services in China. Since its inception, Aurora Mobile has focused on providing stable and efficient enterprise messaging services and has become a leading mobile messaging service provider with its first-mover advantage. With the increasing demand for customer reach and marketing growth, Aurora Mobile has pioneered solutions such as cloud messaging and cloud marketing to help businesses achieve customer reach and engagement across channels, as well as artificial intelligence and big data-based marketing technology solutions at businesses support the digital transformation.

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For more information, please contact:

Aurora Mobile Limited
Email: [email protected]


In China
Mr. Eric Yuan
Telephone: +86-10-5900-1548
Email: [email protected]

In U.S
Mrs. Linda Bergkamp
Telephone: +1-480-614-3004
Email: [email protected]

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